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26 Noviembre

INNOVACIÓN EN LOS SECTORES DEL PERFUME, MODA Y ART DE VIVRE

QUIERO ASISTIR

9:30 - 10:00h

Inauguración y bienvenida -

Constanza Vergara - COO y Socia

Pérez-Llorca


Apertura Institucional - Embajada de Francia

Cyril Forget - Chef du Service économique régional Espagne-Portugal

10:00-10:15h

Visión del sector de la Industria del Perfume

Juan Pedro Abeniacar - CEO LVMH Iberia | CEO Perfumes Loewe y Presidente de la Academia del Perfume

10:15-11:15h

Mesa redonda: Tendencias, revolución de la “experiencia cliente”

y las claves de la sostenibilidad en el sector


Modera:

Val Díez - Directora Ejecutiva de la Academia del Perfume.

Intervienen:

Luc Lanel - Director General de L’Oréal Luxe España y Portugal

Sandra Vogeler - Directora General Guerlain España

Bruno Portellano - Director General Verescence España

Gisel Gilbert - Directora de Marketing & Digital Chanel

11:15-11:30h

Coffee Break

11:30-12:30h

Nuevos retos de la moda del futuro

Mesa redonda: El éxito de las marcas francesas en el sector del lujo.


Moderadora:

Charo Izquierdo - Consejera de empresas y profesional de la comunicación especializada en moda.


Intervientes:

Ángela Ubis - Directora de Marketing & Communication Cartier

Maria Del Carmen Diago -Retail Manager Longchamp España

Florence Lafragette - Présidente et Directrice Artistique chez Petrusse

Rebeca Plana, Marketing & Comunicación manager, Van Cleef & Arpels

12:30-13:30h

Mesa redonda: ¿Cómo innovar en el Art de Vivre?

Moderadora:

Samanta Vallejo-Najera -Chef, empresaria, presentadora


Intervientes:

Michelin: Presentación Vídeo Guía Michelin

Rosario Barrios - Directora General Le Cordon Bleu España

Luis Arquillos - Director de Marketing Mantequerías Arias - Grupo Savencia

Xavier Gorostiza - Brand Education Manager Pernod Ricard


13:30h

Cóctel

28 Noviembre

INNOVACIÓN EN EL SECTOR DE LA AUTOMOCIÓN Y RETAIL FRANCÉS

QUIERO ASISTIR

16:00-16:20h

Inauguración y bienvenida

Javier Fontcuberta - CEO Cuatrecasas


Apertura Institucional - Embajada de Francia

16:20-17:30h

Sector de la automoción, camino hacia cero emisiones en Europa

Moderador:

Julián Boruté-Responsable de regulación dentro del Área de Industria y Medio Ambiente de ANFAC


Intervienen:

César Lorenzo - Director del Centro de I+D+i de Renault Group España.

Miguel Lechón - Director técnico y líder digital, Michelin

Ana Benavente, Directora de ESG HORSE

17:30-17:50h

Coffee Break

17:50-18:45h

Retail y Gran Consumo: Nuevos Escenarios


Moderador:

Laureano Turienzo - Presidente y Fundador de la Asociación Española del Retail.


Intervienen:

Raúl Rodríguez - Gerente Alimentación Seca Dulce Carrefour

Iñigo Pérez - Director Comercial Leroy Merlin

Raúl García - Director Comercial Décathlon

Laure Pelloux - Directora de Marketing Afflelou

18:45h

Vino español

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  • Programa
  • Perfume, Moda y Art de vivre
  • Automoción y Retail
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